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Winter 2000
It’s the Service Surrounding the Sale that Builds Your
E-Business
In e-tailing, building customer relationships is even more important than in a brick-and-mortar business, because you don’t have the luxury of face-to-face contact with those customers. Once you understand and implement pre- and postsale support strategies into your Web business management, you are destined for e-business profits. Providing a quality product and good service will develop loyalty within your customer base.
by Dahna M. Chandler
You can find the rest of this article in the Winter 2000 issue of Profitable Glass Quarterly.
Winter 2000 Buy Now!
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