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Winter 2005
Creation and Evolution of a Wholesale Product Line, Part III
Paying attention to the dynamic of market feedback will help glass artists to determine which products are worth producing. Sometimes the pieces that artists enjoy making the most are not the ones that clients are interested in purchasing, and being aware of likes and dislikes will help the artist to develop new product lines that are easier to sell.
by Milon Townsend
Also look for Glass Talk with Dale Smeltzer in an interview with Dennis Brady of Glass Campus as he explains the differences between determining costs of producing items and the art of learning how to price merchandise.
You can find the rest of these articles in the Winter 2005 issue of Profitable Glass Quarterly.
Winter 2005 Buy Now!
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