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Summer 2004

How To Sponsor a Profitable Glass Art Seminar or Workshop
Conducting a specialty glass art workshop is a fabulous and profitable way to attract new customers, introduce new products, and sell more merchandise. There are many glass artists and instructors available to travel to your studio or shop, and they often work as a team. There may also be capable and talented instructors already in your area. Your instructor does not have to be a nationally known person for the workshop to be a success.
by Kay Bain Weiner

You can find the rest of this article in the Summer 2004 issue of Profitable Glass Quarterly.

Summer 2004 Buy Now!


Current Issue
Marketing
Sales for the Independent Artist– Greeting Your Customers
Industry Directory
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Marketing Archives

2005
Fall - Creation and Evolution of a Wholesale Product Line, Part II
Summer -
Creation and Evolution of a Wholesale Product Line
Spring -
Playing the FieldHow to Work a Trade Show

2004
Winter - To Have and to Hold – How to win Loyal Customers

Summer - How to Sponsor a Profitable Glass Art Seminar or Workshop

2003
Winter - Worthy Causes, Wise Choices

Fall - Industry Talk
Summer - Brand New Image
Spring - Developing Your Verbal Logo

2002
Winter - Relationship Selling: The Tie that Binds

Fall - When Service Goes Wrong . . . Bounce Back
Summer - In the Public Eye: How to Work with the Media
Spring - Promote and Prosper


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