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Spring 2004

Marketing to the Baby Boom Generation: An Interview with David Wolfe
To the members of the baby boom generation who are now approaching the time in their lives when retirement draws close, things that were formerly small in life now loom large. Creative activities are one of those things, and they move in that direction because of advances in personal development and because of the rebirth of a desire to create something of value.
by Arnold Howard

You can find the rest of this article in the Spring 2004 issue of Profitable Glass Quarterly.  

Spring 2004 Buy Now!


Current Issue
Marketing
Sales for the Independent Artist– Greeting Your Customers
Industry Directory
Classifieds
Resources & Links
 
Marketing Archives

2005
Fall - Creation and Evolution of a Wholesale Product Line, Part II
Summer -
Creation and Evolution of a Wholesale Product Line
Spring -
Playing the FieldHow to Work a Trade Show

2004
Winter - To Have and to Hold – How to win Loyal Customers

Summer - How to Sponsor a Profitable Glass Art Seminar or Workshop

2003
Winter - Worthy Causes, Wise Choices

Fall - Industry Talk
Summer - Brand New Image
Spring - Developing Your Verbal Logo

2002
Winter - Relationship Selling: The Tie that Binds

Fall - When Service Goes Wrong . . . Bounce Back
Summer - In the Public Eye: How to Work with the Media
Spring - Promote and Prosper


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