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Spring 2002

Promote and Prosper
Statistics from the Small Business Institute indicate that one of the top two reasons businesses fail in their first year is lack of promotion. To promote your business is to stir up interest in your community for where you are located and what you do. Think of promotion not as hype but rather as sharing your unbounded enthusiasm for your business with others.
by Raleigh Pinskey

Also look for Industry Talk with Marcie Davis for tips offered by Larry Cimaglio, Craig Milliron, Mike Frantz, Henry Grimmett, Charles Byles, Ron Bearer Jr., Jerry Sandberg, and Janelle Hoyt on how to be successfully involved in the sale of hot glass supplies.

You can find the rest of these articles in the Spring 2002 issue of Profitable Glass Quarterly.  

Spring 2002 Buy Now!


Current Issue
Marketing
Sales for the Independent Artist– Greeting Your Customers
Industry Directory
Classifieds
Resources & Links
 
Marketing Archives

2005
Fall - Creation and Evolution of a Wholesale Product Line, Part II
Summer -
Creation and Evolution of a Wholesale Product Line
Spring -
Playing the FieldHow to Work a Trade Show

2004
Winter - To Have and to Hold – How to win Loyal Customers

Summer - How to Sponsor a Profitable Glass Art Seminar or Workshop

2003
Winter - Worthy Causes, Wise Choices

Fall - Industry Talk
Summer - Brand New Image
Spring - Developing Your Verbal Logo

2002
Winter - Relationship Selling: The Tie that Binds

Fall - When Service Goes Wrong . . . Bounce Back
Summer - In the Public Eye: How to Work with the Media
Spring - Promote and Prosper


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